Night Market is an Asian food and flavours beer festival that was being held at Claremont Showgrounds. This concept was a mix of a few styles with illustrated elements and an emblem style logo that is utilised in multiple facets of the deliverables.

Key deliverables for this brief are the way finding aspect of a food and beer festival. A legible, bold typeface is accompanied with an equally bold slab serif typeface which compliments the thick, illustrated tiger mascot.

The tiger mascot that is a symbol within all Asian cultures poses useful for pattern marks that are easily usable in merch, coasters and tshirt designs which provides a familiarity for all attendees and viewers of this event.